Electrosonic SA at ISE 2026: Defining South Africa’s Pro AV Direction
By Terry Bourquin

Electrosonic SA has supported local system integrators for 35 years with globally adopted Pro AV technologies, helping shape projects across South Africa with solutions aligned to international standards and local system realities.
One of the ways we maintain this level of delivery is through consistent engagement with global technology direction. Electrosonic SA attends Integrated Systems Europe every year, sending a dedicated representative team to work directly with the global suppliers we represent in South Africa. This allows us to assess platform direction, confirm roadmap alignment, and ensure the technologies we bring to market remain relevant for real-world Pro AV system design, integration, and deployment.
Integrated Systems Europe 2026, taking place from 3 to 6 February 2026 in Barcelona, is where this engagement becomes practical. Electrosonic SA offers pre-booked, guided booth tours for system integrators and partners who schedule their time with our team ahead of the show. These sessions are planned around specific suppliers and solution areas, allowing our representatives to structure daily schedules and deliver focused, relevant walkthroughs aligned to real project needs across meeting rooms, collaboration spaces, education environments, and integrated Pro AV systems.
Pro AV suppliers featured during our ISE 2026 booth tours
MAXHUB: Collaboration displays and unified communication solutions
MAXHUB is a key Pro AV supplier within Electrosonic SA’s portfolio, delivering a comprehensive ecosystem of interactive displays, LED display solutions, Microsoft-certified Microsoft Teams Rooms equipment and display solutions, alongside unified communication technologies for modern meeting rooms, boardrooms, and education environments. Electrosonic SA has been an official MAXHUB distributor in the South African region since 2019, providing local market expertise, technical support, and long-term continuity across corporate and education deployments.
With a strong global footprint and an established local partnership spanning more than six years, MAXHUB supports everything from all-in-one Teams Rooms displays to modular MTR kits designed to scale across different room sizes, teaching spaces, and collaboration requirements.
At ISE 2026, the focus is on collaboration platforms that align with Microsoft Teams Rooms standards, balancing intuitive user experience with enterprise-grade reliability, security, and long-term scalability for South African organisations and education institutions.
Kramer: Connectivity, control, and AVoIP ecosystems
Kramer brings more than four decades of AV innovation spanning AVoIP, wireless presentation, signal management, Kramer Control, TBUS Tabletop Connectivity, Microsoft Teams Rooms, Cables & Connectors and a wide range of specialist audio-visual solutions. These technologies form the backbone of integrated Pro AV environments across corporate, education, and commercial spaces, supporting both traditional and IP-based system architectures.
Kramer’s AVoIP portfolio is built around strategic product selection, offering multiple approaches to match different project needs, from compressed IP video distribution to ultra-low-latency performance for demanding visual environments. This flexibility supports scalable design choices across meeting rooms, education, control, and large-format display applications.
Electrosonic SA has been the sole distributor of Kramer in South Africa since the early years of our business, building a long-standing, trusted partnership that underpins system design expertise, local market understanding, and long-term continuity for the South African Pro AV industry.
RGBlink: Video processing and visual signal management
RGBlink delivers video wall processors, LED controllers, scalers, vision mixers, streaming gear, and Remote Monitoring Systems. Its solutions support Pro AV applications where visual signal reliability and flexibility are essential.
At ISE 2026, RGBlink showcases how advanced video processing platforms integrate into both traditional Pro AV and IP-based environments.
Ecler: Commercial audio solutions
Ecler Commercial Audio plays a key role within modern Pro AV systems, delivering reliable, high-quality audio solutions for meeting spaces, education facilities, retail, and mixed-use environments.
At ISE 2026, Ecler demonstrates how commercial audio integrates seamlessly into broader Pro AV ecosystems, supporting consistent performance without unnecessary complexity.
Lumens Pro AV: Visual capture for conferencing and education
Lumens delivers a comprehensive portfolio of professional visual capture and processing technologies extending far beyond PTZ cameras. The range includes AI camera tracking processors such as CamConnect Pro AI-Box1, auto-tracking and PTZ cameras, network NDI PTZ cameras, video conferencing and document cameras, along with dedicated camera controllers and Media Processors. The range also includes low-latency AVoIP solutions, including video-to-IP and AV-over-IP bridges supporting NDI HX, NDI HX 4K, and Dante AV-H workflows, enabling flexible, network-based video distribution across conferencing, education, and hybrid AV environments.
Helvar: Architectural and commercial lighting control
Helvar specialises in intelligent architectural lighting control for commercial and educational environments. Its systems enhance energy efficiency, automation, and user comfort while integrating with wider building and AV systems.
Within the Pro AV context, Helvar supports smart environments where lighting control plays a functional and operational role, distinct from entertainment lighting control.
Guided booth tours with Electrosonic SA
Our Pro AV booth tours are designed to cut through the noise of ISE and focus on technologies that matter for South African projects.
Our team will guide you through:
- Pro AV platforms aligned with global collaboration, connectivity, and AVoIP trends
- Technologies shaped by leading international manufacturers and real-world deployment data
- Integrated approaches to video, audio, control, and visual processing
- Direct engagement with suppliers on roadmap, interoperability, and long-term support
Meet up with our Electrosonic SA team at ISE 2026
Connect with our team to book your meeting date and time for booth tours at ISE.
- Bruce Genricks: CEO
This email address is being protected from spambots. You need JavaScript enabled to view it. - Viljoen Lambrecht: Kramer & Ecler
This email address is being protected from spambots. You need JavaScript enabled to view it. - Willie Kok: MAXHUB, Ecler, Kramer, Lumens
This email address is being protected from spambots. You need JavaScript enabled to view it.
Electrosonic SA’s team looks forward to engaging with partners and clients at ISE 2026, exploring the latest Pro AV innovation together. From collaboration platforms and AVoIP ecosystems to integrated audio, video, and control solutions, ISE remains a key moment to align global technology direction with South African project needs and future opportunities.

