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09October

SAMSUNG CORPORATE AV INTEGRATION – A SEAMLESS BLEND OF STYLE AND FUNCTIONALITY

The ultimate accolade for any lighting, sound and image control installation is to see the users instinctively operating the systems, without any training. After working three days solid to install audio-visual and control systems at Samsung's head offices in Bryanston, Corporate AV Integration arrived to hand over to the client. They were chuffed to see that the four training rooms they'd kitted out were already being used and that trainers were taking to the technology like a kitten to milk. Perhaps this had something to do with the elegance of the technical solution.
SAMSUNG CORPORATE AV INTEGRATION0The brief was to equip the four training rooms in the same style as Samsung's Main Building. The rooms have movable tables – as opposed to a fixed lecture hall configuration – and this posed special challenges. A solution was required to allow maximum flexibility for trainers and to take into account that the rooms would be used by many different trainers; therefore requiring a system that was fool-proof and simple to operate. In short, Corporate AV Integration wanted to create something elegant.
The first call was to go for the new Crestron AirMedia. The AirMedia is a presentation product that allows you to make presentations from just about any device (be it mobile or PC laptop) fast and easy. As the Crestron website notes, "There are no wires to hook up, no complicated settings to configure and no AV or control system is needed. Simply connect via the local Wi-Fi network and start sharing content from your portable device." Corporate AV Integration then installed a fixed popup input for VGA and HDMI on each lectern.

SAMSUNG CORPORATE AV INTEGRATION1

For simplicity and to eliminate multiple buttons, always-on systems were chosen. 7" Crestron TSW-750 touch panels were mounted on each lectern. The TSW-750 wakes up with a touch and then automatically starts a conversation by asking whether you'd like to use AirMedia, or a laptop wired connection, or switch the lights on and off. Choose the AirMedia option and it automatically switches on the nine-screen Samsung video wall and routes audio visual via AirMedia.

The two larger training rooms can accommodate around 40 people and Corporate AV Integration wanted a neat voice amplification solution. They installed a Beyerdynamic GM 304 podium microphone. This mic is always on and provides a subtle, natural lift to the voice. A mute button on the Crestron TSW-750 gives you the option to turn it off. A Beyerdynamic Opus 650 wireless microphone is also available in each room, should presenters want to walk and talk.

SAMSUNG CORPORATE AV INTEGRATION2Further to the above, Corporate AV Integration combined the control and signal routing in the two main rooms by installing a Crestron DMPS-300-C. This unit handles all microphone input mixing, as well as AV routing to the two 9-screen Samsung video walls. Lighting control in each room is done via Crestron universal dimmer units. Two 2 channel-amplifiers ensure superb audio reproduction via 16 ceiling speakers.
The two smaller training rooms are identical, for control and switching Corporate AV Integration fitted a Crestron DMPS-100-C digital media unit in each. These smaller training rooms also have built-in microphone mixing capability, as well as built in amplification. The video signal is sent via HDMI output to Samsung 4-screen video walls. There are 4 ceiling speakers in each of the smaller rooms.

In addition to kitting out the four training rooms, Samsung also requested the option of music playback in the joint pause area; eight ceiling speakers were strategically placed and connected to an always-on amplifier. A 3.5mm stereo input jack was provided in order to have a range of devices (laptop, phone, media player etc.) to be connected.

One of the reasons that Corporate AV Integration was able to complete the project in only three (albeit very long) days was due to meticulous planning and the fact that the venue had been thoroughly prepared by Infinitude Design, a space planning and interior design company. They have catered for all AV requirements, core drills, reinforced dry walls, etc. When the time came to install there were no surprises; all respective tasks were executed diligently and all possible eventualities had been considered. In the end elegance has been achieved by creating a minimalist technological solution: all equipment is housed in the custom built lecterns, or in the ceiling.

SAMSUNG CORPORATE AV INTEGRATION3This Samsung installation is another big tick for Corporate AV Integration.
Corporate AV Integration opened its doors in December 2011 when Stefan Mayer decided to leave the relative safety of a job (at Teljoy) to meet the demand for reliable AV and Radio Frequency services to Corporates. Stefan's vision is to differentiate Corporate AV Integration on the issue of ethics and client service: "As professionals we must safeguard our reputations by offering the client the best and most cost-effective solution. We believe in providing the perfect solution for the client, not the most expensive one."

Since 2011 Stefan, and his tight-knit team, have been consulting, designing and integrating in various technical areas, including: video and audio conferencing, SMATV head ends and RF reticulation, room automation, boardroom solutions, fibre backbone infrastructure, CCTV systems, evacuation systems, and digital signage – to name but some. Probed on how he keeps clients happy, Stefan answers: "Listening is a very important skill in building strong relationships with your clients. We listen carefully to our clients, and then work with them to find a suitable solution within a given budget." Stefan believes that it's important to collaborate with other industry players, and hence Corporate AV Integration is a proud member of SACIA (sacia.org.za), and adheres strictly to InfoComm (infocomm.org) best practices. "In this business things change fast, so it's crucial to keep in touch with what's happening in the world, and to maintain current international best practice."

Contact information:
Stefan Mayer: 083 387 1513
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
Website: www.corporateAV.co.za
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