SierraVideo Seminar

Raul Novick from KRAMER Electronics addressing the delegates in Johannesburg

SIERRA VIDEO BROADCAST TRAINING SEMINAR

In January this year Electrosonic hosted Sierra Video seminars in Cape Town and Johannesburg to provide in-depth broadcasting training to more than 70 local delegates.

Sierra Video is a Kramer Electronics Ltd product and one of its main markets is the broadcast and production industry. Regional Sales Director (Africa) of Kramer Electronics Ltd., Raul Novick, arranged the training sessions and they were presented by Jerry Lewis from the USA.

The event began with a lunch for the delegates which was followed by four hours of training.
After an introduction and product overview of Sierra Video, the topics addressed included current technology, target markets, implementation and application of digital and analogue  routers (video and audio) and multi-viewers.  

Strategies, technologies and solutions for integration and migration from analogue to digital were also discussed.  The seminar ended with a user interface demonstration of Sierra Video Control Systems and an opportunity for questions.

Left: Tom Crosswell (from Systems Solution Architect), Right: Jerry Lewis (from Sierra Video) who presented the course.

Jerry Lewis’s tight schedule for presenting the Sierra Video training at numerous venues internationally meant that invitations were issued at very short notice (and over the festive season), but attendance was exceptional. There were 20 delegates at the seminar at the Cape Town Lodge Hotel and 52 delegates at the Cabanga Conference Centre in Johannesburg.

Wrapping up the seminar in Johannesburg was a cocktail party hosted by Electrosonic and SACIA (Southern African Communications Industries Association), which provided an opportunity for networking among some of the leading personalities in the South African broadcasting industry.  

The response from the Sierra Video representatives, Electrosonic’s team and the seminar delegates was extremely positive. Kevin Bishton from KMB Digital said “The seminar was very interesting and it opened my eyes to the various solutions that Sierra Video can provide.” Electrosonic’s Dealer Relations Representative, Abrie du Plooy’s comment was, "The Sierra Video training was great and many dealers suddenly realised what great products are hidden in the maroon pages at the back of the catalogue!"

SACIA's Kevan Jones (3rd from left) with the E-TV Team enjoying cocktails after the seminar at Cabanga Conference Centre